The key to any successful SEO plan is getting the keyword’s right for your site. To achieve this there are a number of step’s to take.
The first is to think about what your site sells or the service your provide. Do you provide a local service? or is it an ecommerce site with a national audience. If your providing a local service say a dry cleaning service in Newcastle, you will want to make sure you add Newcastle to the end of your keywords. The reason for this is :-
1)Google although providing some location baed search, still needs some help, so having your keyword as Laundry Services, won’t help you be shown in Newcastle.
2)Most users will type in the location to find what there after.
Once you have an idea of what it is you do, you then want to start generating a list of what keywords you would consider people would look for. Look at your competitiors for ideas, ask family and friends and get a list together.
For help in finding keyword ideas, there are a lot of free tools that will give you some help. For instance Google’s keyword tool https://adwords.google.com/select/KeywordToolExternal and will produce hundreds of ideas along with the number of people that search for this word. Just put your list of keywords in and you will soon find the most popular keyword’s for your website.
Once you have done this, hit the download button to export the data to spreadsheet, You know have a list of related keywords for your site.
There are obviously other steps to deciding which keyword’s to use and ill feature these in a future post.
0114 360 0340
info@optimize-yorkshire.com
[...] if you have followed the first post http://www.optimize-yorkshire.com/keyword-research/keyword-selection-the-foundation-of-seo you will know that we were looking at how to find keywords for a dry cleaning company in [...]
I was reading something else about this on another blog. Interesting. Your perspective on it is diametrically contradicted to what I read originally. I am still contemplating over the opposite points of view, but I’m inclined to a great extent toward yours. And irrespective, that’s what is so good about advanced democracy and the marketplace of thoughts online. Internet Marketing
Keywords are the Holy Grail in online marketing and they need be treated as such, good keyword research is actually going to be your number one task.Performing keyword research should be an comfortable task, but it may involve an extensive research. A good keyword tool will make things easier. It also facilitates if the niche you are researching is one that you are passionate about.
I stumbled onto your blog and read a few post. I like your style of writing.
I must say that on the whole I am really happy with this site.After reading your post I can tell you are excited about your writing. If only I had your writing ability. I look forward to more updates and will be returning.Thanks!
Great seo tip and something often overlooked. thank you!
I am so new to all this online, the more I read the more I realize there’s so much more for me to learn, thanks for the awesome post I will be back! SEO Sheffield | Keyword Selection – The Foundation Of SEO was a wonderful read.
Keywords are the Holy Grail in online marketing and they need be treated as such, good keyword research is actually going to be your number one task.Performing keyword research should be an comfortable task, but it may involve an extensive research. A good keyword tool will make things easier. It also facilitates if the niche you are researching is one that you are passionate about.